2023 is here, and just like last year, the 'pros' have collected their lists of what are trends. Let's do the opposite.

Knowing when to rebrand, revolutionise, or evolve is a complex topic. Here's 20 signs that it might be time to rebrand.

Rather than repel customers, you'll want to attract some. Learn how to write buyer personas, and get a grip of how to talk to your people.

From nailing your brand's foundations to channelling your inner Jedi, we start breaking down what you need to explore to start building a brand that your customers rave about.

CX is the heartbeat of a brand, at its simplest it's the processes and systems that delight customers and solve their problems before they even happen.

Honestly there's no voodoo in it, but it can feel like that when you nail it. Come in and learn how to start finding your voice.

A consistent brand colour palette increases brand recognition by 80%. Here's how a designer would pick your colours.

As we dive further into brand strategy, we need to cross into developing a thriving brand culture so we can deliver brilliant products and services to our customers.

Competition is tough! Your brand can't stand out zigging along with everyone else. You gotta Zag!

Come on in and learn the secret art of repelling customers you don't want to attract

Aligning your brand and it's values is a great way to start building an emotional connection to customers, but there's more to learn and apply.