Navigate with a compass.

Let your brand guidelines, guide you. They are one of your business's most valuable assets. Adding structure. Setting out customer experiences. Inducting new team members. Instructing designers, advertisers and marketers on how the brand looks, feels and sounds, without handcuffing their creativity.

Find out how we carved our unique path through the wilderness.

Martin Sully, designer, photographer and founder of Snapper Studio, Newcastle

Hey! I'm Martin, founder/creative director of Snapper Studio.

I grew up in a small village in the UK. Life was straightforward. I went to uni, met a girl, got married and planned a trip to New Zealand. We worked and lived in Auckland for over a year. In February 2016 we moved to Newcastle, Australia.

Ok, that's an abbreviated story. In between the degree and opening Snapper Studio, I spent twelve years working in brand design agencies, design studios, publishing and marketing agencies. I worked with some eye-watering clients like Ferrari, Major League Baseball, Michael Jackson (yep, actual MJ). 

I was surrounded by some brilliant photographers, designers, copywriters and strategists. Crafting brand stories and putting my all into projects that made a difference.

I found life in the agency world hard — uncompromising deadlines, late-nights, pitches against colleagues and poor customer service to boot. It lit a fire to create a branding agency that was the opposite. Where flexibility, manoeuvrability, collaboration and excellent customer service are the norms. 

I now collaborate with local and international customers to build brands and stories. Sharing all my knowledge and passion for getting the little details just right.

Helping our customers to deliver a clear vision through careful Brand Positioning, Experience and Appearance.

Snapper Studio is born.

Our Values

We put people first.

We care about you. We'll give you the best support we can while giving our team a chance to flourish. Empowering our people allows them to produce their best work for you.

We won’t stifle creativity.

Tight deadlines, cramp creativity. We use flexible working conditions, so if you want to work from home in your just your underwear, that’s ok. There is no judgement here. Working until 2am is not normal.

We keep things open, honest and simple.

Communication is key. We are always looking for improvements, constantly perfecting our methods and learning how to better serve your needs. We aim to make an incredible team.

We are hands-on!

We love nothing better than diving into your brand and your products. You’re a chef? We'll prep together. A gym instructor? Make us move! Our understanding of your customers experience lets us suggest improvements. We are in your corner and are committed to helping grow your brand.

We’re passionate and purposeful.

We are passionate about working on projects that make an impact and love partnering with people who are excited about their work, are open-minded and value what we do. Our purpose is to improve the world in our own unique way.

Our Promise to you


We’re a small, tight-knit, creative team. Your little jobs will be handled with as much love as your big ones. We are free of account handlers, so you'll work directly with the creatives.


You are in safe hands, we’ve worked on projects that have taken over two years to complete. We ensure your project will get our undivided attention, by only booking a couple large projects each month.


We use our best creative problem solving to create engaging communications for every project.

Creating a brand is a lot like moving to another country.

It's a lot of work, but the position, experience and appearance encourage you to stick around.