General
Branding
Photography

How do we start a project?

We love welcoming new people into our little Snapper family. Kick-off your shoes, thongs or flip flops, grab a coffee or an inspiration juice (beer/wine) and say hi via email, phone or through our contact form on our site. Once we have an idea of what you need, we'll shoot through a contract and invoice. We require a 50% deposit on all projects or a purchase order for the full amount, so we can book you into one of our calendars.

Where are you based?

We work remotely from our office in Newcastle, NSW, Australia. We're perfectly placed to service local and international clients. If you're in Newcastle, lets meet, we'll grab the coffees. If you're out of town, we'll bend the laws of time to set up video calls to chat through your branding project.

What are your payment terms?

All branding, graphic design and photography projects are split into two payments. A 50% deposit to get you in our schedules. 50% on completion.

On occasions, we are happy to negotiate (where possible) payment terms that suit both parties.

Why do you require a 50% deposit before we can get started on my project?

We are a small team, and our time is valuable. To enable all our clients to benefit from our services, we have timeslots for projects. This is a fair system that keeps existing clients happy and makes sure that we can keep you all happy. A 50% deposit and signed contract books you into our timeslots and ensures you can receive our full attention. We do get booked up quickly, so as long as you get in before someone else, we'll be rolling your new project before theirs.

Do you accept PayPal?

Generally, no. We have tested Paypal and Stripe, and found their fees prohibitive, and rather than pass on the costs to you, we decided the best thing is to stick to bank transfers.

We realise that some institutions, have no option than to use PayPal or Stripe, in these circumstances, we'll work something out for you.

What's your hourly rate?

We don't feel that hourly rates are good indicators of the overall value of design/branding projects, as every designer works at a different pace, it's difficult to judge. You're not paying us for our time, you're paying us for our knowledge, skills and value that we deliver. We'll outline exactly what we'll be doing upfront and provide a price according to the scope.

With photography projects, a two hour shoot, a set amount of filtering, retouching and uploading is easier to price.

With any project, if you decide to extend the scope during the project, no sweat, we'll send an estimate for additional work and on approval, add it to your final bill.

I have a question that's not answered here. How can I contact you?

The best way to get in touch with us is our contact page. We aim to get back to you within 48 hours (Mon-Fri, 9am-4:30pm AEST, excluding scheduled holidays).

Do you have any jobs/internships available?

We're a small agency and all work remotely, so we don't often hunt for new team mates. We do, however, work with freelancers to supplement projects where we need specialised skills. If you're a freelancer and you think you'd be able to offer us valuable support, we would love to connect. Drop us an email or get in touch on our contact page.

What is the difference between a logo and brand identity?

A logo is an image, motif or typographic element that identifies your business/brand, and potentially it's values and vision.

A brand identity incorporates logos, photography/illustration style, colour palettes, fonts, and supporting design elements. It dives deep into the key messaging, tone of voice and the strategies behind your communication. All of this would be documented in your brand guidelines.

Why do you only supply one branding concept?

We'd love to supply you with all of our concepts, but you will only use one final one. Through our work with you on your brand analysis (brand positioning and customer experience) and the moodboards, we narrow our focus. We then design one concept. A concept that is created for the end-user. If you read through our Brand Identity and Logo Design service, there's a more thorough explanation.

Why don't you use the fonts used in a logo throughout the rest of the branding?

We want your logo to be at the top of the hierarchy. It's a part of your brand that needs space to breathe and be easily identified. Positioning the logo next to a heading wih the same font pulls the attention away from the logo and unbalances the design. We choose supporting fonts that give the brand personality. Giving us multiple tools to take your brand even more powerful.

Rules are made to be twisted though, we never tie the hands of our designers. There are occasions, for legibility and accessibility, that we do use one font. For customers with disabilities, it can be detrimental to use multiple fonts.

What constitutes a round of revisions?

Within the scope of brand identity design, we offer one concept with 3 rounds of revisions. A concept is a presentation of the complete brand (logos, colour palettes, typefaces, photography/illustration style, etc.). A revision refers to us interpreting your feedback and actioning it, to present you with an updated concept.

To get the most out of a round, be sure to compile all your input into one concise email with clear feedback. This avoids feedback getting missed and you unnecessarily use up a round. When possible, we build in enough time for you to compile the feedback.

I need a refresh, not a rebrand. Can you help?

One of our favourite tasks is working with existing brands to modernise logos, refresh colour palettes and explore new fonts. Whatever happens, we'll dissect the good and the not so good and give you a refresh to enhance what you already have. A rebrand isn't always necessary. Take a look through our projects or get in touch to start a conversation.

How much of my time will this take?

We'll need you for anything between 4-8 hours. You'll need to spend about 2-3 hours filling in our brand analysis form, another 10-15 mins watching our presentations, and an hour or two on calls/meetings with us. Outside of this is the time needed to collate amends, answer questions, send us old assets, discuss the project with key stakeholders and approve designs. There's no way to provide an accurate estimate as it depends on the complexity of the project.

Will you supply final designs or assets for me to use?

Absolutely. Yes. You need your assets to be able to swim freely. You need to be able to use your graphics across your social media, website and marketing.

Adobe Illustrator, InDesign or Photoshop files? Not a problem. If you know how to use the programs, they're absolute weapons for your business, allowing you to make alterations and create additional graphics. We understand not everyone has Adobe software, and that they can be daunting, but if you do, and you get stuck, we can help you.

Prefer Canva? We can recreate a lot of our designs in Canva for you to use. Including social media templates. Presentations. Business cards. Posters.

Who owns the rights to my brand identity design?

You do! Once we receive your final payment, you're assigned all existing and future Intellectual Property (IP) Rights to anything that we create for you.

We retain all IP rights for any concepts or designs created by us and proposed but not approved or paid for by you. We also reserve the right to showcase the work on our marketing channels.

How long will it take to complete my new brand identity?

Up to 8 weeks for our Brand & Logo Design package. It's important not to rush, it gives us all time to make the right decisions for your brand. The moodboard and logo design is the longest part, the deep thinking and creativity comes in here. You'll need time to sit with it, and consider any modifications you want to make.

By the end of the 8 weeks you'll have a visual identity that is ready to be rolled out on your website, social media marketing and print design.

Where are you located?

We're in the city of Newcastle, NSW. Locally we travel to the Hunter Valley, Port Stephens and Central Coast at no extra costs. If you're more than 1.5 hours drive of Newcastle, we'll discuss some low travel costs with you.

Do you retouch your images?

To get the best results we retouch all images ourselves. We don't outsource anything overseas. Our photographer concentrates on getting the images right in camera so that minimal photoshopping is needed. We go for realistic, natural images, and will retouch images for colour consistency, lighting and style.

How long does it take to process my photos?

We know you want to see and share your photos as soon as you can. So, we aim to process images and get them to you within a week via a customised online gallery. If you need them back earlier than that, for a small fee, we have a 24 hour, or same day delivery option available. Just ask us.

How can we book a photoshoot?

Three ways. Email us at hello@snapper.studio. Call us on 02 4039 8101. Fill out our contact page form.

Can I receive every photo that you captured?

During a shoot, you will see us testing different angles and taking a lot of photos. We're trying to capture the little moments that you would otherwise miss. Detailed shots to fill gaps and build a story. You won't receive all these images as we filter out the very best to send to you.

Can I print the digital photographs?

Definitely. We shoot on cameras that comfortably allow us to print up to A2 in size. But, we've scaled them up to billboards in the past.

Where can I get photos printed?

Need some photos printed? Direct from our studio we can print your photographs in any size up A2. Using our calibrated printer, we use archival quality inks on luxurious papers, to make fantastic gifts. Check out our price list.